Frozen pizza business uses carnival-inspired and other unconventional toppings
By Canadian PizzaNews Business and Operations Trends
Toronto – A new Toronto-based frozen pizza company, The Bad Toss, is using unconventional toppings such as corn dogs and donair meat.
The pizzas, described in a news release as “bar-pie,” comes in seven different styles and the company reports there are more in the works. Toppings depend on what ingredients are in season and what’s in rotation.
The menu includes classics like pepperoni or Margherita, and more unconventional pizzas. Each specialty pizza is a nod to Robert’s culinary past. The East Coast Donair was inspired by his time living in the Maritimes. The Carnival Pizza, representing his time working at carnivals and festivals, is topped with carnival foods like sliced in-house corn dogs, jalapeno cheddar sauce, mozzarella, diced pickle, and a side of fried jalapeños and onions.
“It took many months perfecting the recipes, production, setting a website up, finding delivery partners, and more to get things going,” said owner and founder Robert Frier, who operated his booth, Taste the Tornado, prior to the pandemic.”We wanted a tasty option to have in your freezer – something you can cook off when you want. We also made it more interactive by giving you some extra toppings on the side that you can add to amp up your experience. I joke with my friends and say this is the best frozen pizza you can pass off as your own.”
The Bad Toss currently delivers pizza directly to customers every Wednesday.
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