Canadian Pizza Magazine

Domino’s app allows delivery using GPS location

By Canadian Pizza   

News Business and Operations Delivery Technology

Ann Arbor, Mich. – Domino’s is launching “nearly anywhere” delivery through its app, which lets U.S. customers get their pizza in places like parks, baseball fields and beaches by dropping a pin on the map.

Domino’s Pizza Inc. its service, called Domino’s Pinpoint Delivery, to customers in the U.S. Customers with the Domino’s app can select pinpoint delivery, drop a pin on the map and get pizza delivered virtually anywhere, the company said in a news release.

Using the app option, customers can receive their order at “hyper-local” spots without a typical address, track their order with Domino’s Tracker, see their driver’s GPS location, view an estimated time of arrival and receive text alerts about their delivery.

Domino’s will also alert customers when their delivery expert arrives at the pickup spot, at which time they can activate a visual signal on their phone, which will help the driver spot them.

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“Domino’s is proud to be the first quick-service restaurant brand in the U.S. to deliver food to customers with the drop of a pin,” said Christopher Thomas-Moore, Domino’s senior vice-president – chief digital officer.


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