McDonald’s to serve beef from Canadian farms and ranches certified sustainable

Toronto – McDonald’s Canada announced it will be the first company in Canada to serve Canadian beef from certified sustainable farms and ranches, beginning with its Angus lineup.  

This means that Angus beef served at the restaurant chain will be sourced from farms and ranches certified sustainable according to standards set by the Canadian Roundtable for Sustainable Beef (CRSB), McDonald’s Canada said in a news release.  

People will also soon see a new Canadian Roundtable for Sustainable Beef certification logo next to McDonald’s Mighty Angus lineup on the menu. 

To meet the standards, among other requirements, a farmer or rancher must ensure grasslands and grazing are managed in a way that maintains or improves soil health and protects watershed areas. They must also ensure that outcomes related to feed/water, animal care, shelter, herd health and handling procedures are met as per requirements outlined in Canada’s Code of Practice for the Care and Handling of Beef Cattle.