Canadian Pizza Magazine

Value works for Little Caesars

By Canadian Pizza   

Features Business and Operations Marketing

April 13, 2010, U.S. – For the third straight year, Little Caesars has been named the "Best Value in America" by a Sandelman and Associates study.

The pizza company ranked first among all major quick serve restaurant chains in the U.S in Sandelman’s Quick Track research study.

"With today's fast-paced lifestyle, our customers really appreciate the value and convenience Little Caesars provides," said David Scrivano, president of the company. "Our customers don't have to wait for our Hot-N-Ready products, and they can feel good about serving their family a high quality pizza made with fresh ingredients."

Little Caesars' Hot-N-Ready pizza is a large, 14-inch pepperoni or cheese pizza that's ready when customers are, with no waiting or need to call ahead, for $5 at participating locations.

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Sandelman’s survey was conducted by more than 90,900 quick service restaurant customers in 78 major markets across the U.S.


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