Toronto – Uber Freight will expand its services to provide domestic and cross-border loads to Canada.
The move follows the company’s recent European expansion of service to Germany, the Netherlands and Poland.
Canada faces a driver shortage, resulting in constrained freight capacity, Uber Freight said in a news release.
“Uber is a global company with a global mindset, and the Freight business is no exception. Since the beginning, we have been dedicated to scaling our operations to enable opportunity for both Uber Freight and the shippers and carriers that keep our world moving,” said Lior Ron, head of Uber Freight. “We are thrilled to expand to Canada, our neighbour and critical trade partner, to together unlock the massive opportunity the North American trucking market represents.”
Martin Brower, the largest supply chain partner to multi-unit restaurants, is among Uber Freight’s first shipper partners in the Canadian market. “As a company with innovation at its core, Martin Brower is always looking for new technologies that help us raise the bar of service for our restaurant partners,” said Kristofer Lorelli, director of freight at Martin Brower. We’re excited to work with Uber Freight to tap reliable capacity and ensure seamless, fast service across North America.”
Today, the company is facilitating freight in Ontario and Quebec domestically and across the border to the midwestern and northeastern United States, with plans to expand to the rest of Canada. Local carriers and their drivers based in the U.S. and Canada are able to book and move domestic and cross border loads with the Uber Freight app, which is available in English and French.
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