Canadian Pizza Magazine

Trip to Italy contest sponsored by EU origin product campaign

By Canadian Pizza   

News asiago cheese european cheese origin products PDO pecorino romano PGI speck uncommon flavors of europe

Petaluma, CA – An “Uncommon Flavors of Europe” campaign co-financed by the European Union, has launched an online contest for a trip to Italy to visit the production areas of the its partner products Asiago PDO cheese, Speck Alto Adige PGI air-cured ham and Pecorino Romano PDO cheese.

Asiago PDO cheese is made in the regions of Veneto and Trentino; Speck Alto Adige PGI lightly smoked, air-cured ham is made in the region of Alto Adige; and Pecorino Romano PDO cheese is made in the regions of Sardinia and Lazio, the campaign said in a news release.

The three products represent the rigorous standards that agricultural products must meet in order to receive the European quality system certifications of guarantee: PDO (Protected Designation of Origin) and PGI (Protected Geographical Indication), the release said.

The Uncommon Flavors of Europe “Learn & Earn” contest allows participants the opportunity to go online and learn more about Asiago, Pecorino Romano and Speck Alto Adige, and complete a quiz in order to earn entries in the contest for a trip to visit the production zones of each product.


The trip contest is open to residents of Canada and the United States who are age 21 and older.

Seven winners will be chosen on May 31, 2019, and the trip will take place in fall 2019. Winners will be part of a culinary mission and must agree to travel dates set forth by tour operators. The approximate travel dates are departure Oct. 3, 2019, and return Oct. 9, 2019. All flights, hotels, meals and transportation are included in the trip. The trip is non-transferable.

The three-year campaign, which officially commenced in April 2017, is part of the “Enjoy, it’s from Europe” initiative adopted by the European Union to promote Europe’s exceptional foods and wines abroad.

To register for the contest, visit

Read the full terms and conditions.

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