Trends
Israel – A recently published book on workplace motivation recounts an experiment involving employees at a factory in Israel, in which a voucher for free pizza was the choice of most employees over a cash bonus or rare compliment. New York Magazine reports. | READ MORE
Chicago – Different age groups have different motivations, needs, and wants when it comes to dinner, and these are as varied as their taste in music, suggests a recent generational study published by The NPD Group.
In January 2012, Brandi Cowen wrote an interesting article that identified pizza trends in Canada. As I look over the list, I see familiar themes. Here’s a look at three of those trends – local food, fresh and healthy and innovation – that have not only stood the test of time but gained ground over the last five years.
When singer Adele released her much-anticipated music video, Hello, there was the expected buzz about the song and the production. What wasn’t expected was the chatter about the fact she called her long-lost love on a flip cellphone. Good heavens! Flip phones haven’t been in vogue for 10 years. It’s a reminder of how quickly technology becomes obsolete.
In the restaurant business, the term “limited service” usually means diners won’t be served at a table but must come to the counter.
Simcoe, Ont. – Sandwiches: from butternut squash to tandoori chicken offerings, this classic lunch order has gone from traditional to trendy. Egg salad and ham and cheese are now relics of the past, replaced with creative new combinations that incorporate “superfood” ingredients for added health benefits. Julie Fitz-Gerald reports for Bakers Journal. | READ MORE
Simcoe, Ont. – Check out the pilot episode of Canadian Pizza This Week, a short news video highlighting trends, innovation in pulse-flour pizza dough and an upcoming Tips & Techniques demonstration video featuring pizza chef Roberto Vergalito.
Toronto – Eataly, the international Italian food emporium that blurs the line between supermarket and restaurant, will open its first Canadian store in Toronto next year in partnership with the Weston family. The Globe and Mail reports. | READ MORE
Chicago – Pizza consumption in the United States is trending at its highest level in four years and showing growth for pizza-focused concepts, according to a report from research firm Technomic.
Canadians created a strong impression at Pizza Expo 2016, making their mark in the International Pizza Challenge, at education sessions and around the show floor.
With immigration behind two-thirds of Canada’s population growth from 2012 to 2013, it’s not a great leap to anticipate growing customer demand for toppings associated with the many culinary cultures that make up the mosaic that is Canada. In fact, the taste for adventure is so common these days among all cultures that U.S. trend watcher Baum+Whiteman has a name for it: “restless palate syndrome.”
Toronto – Where do Canadians like to eat and how are their dining habits shaping the country? Marketing research firm BrandSpark International conducted a national survey of more than 8,500 Canadians about which quick-service restaurants they frequent and how their dining habits are shaping the country and restaurant menus.
Toronto – Craft beer and microbrews remain atop Restaurants Canada’s 2016 Canadian Chef Survey, with charcuterie and ethnic sauces not far behind. Alternative pulse proteins, ethnic cheeses and house-made artisan pickles are among the emerging food trends.
Trend watching can be a guessing game but it’s easier to predict future consumer behaviour if you follow demographic trends.
Running a pizzeria in Canada today is as challenging as ever.

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