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Seafood, vegetarian, vegan options minimize veto vote: Technomic


July 27, 2015
By Canadian Pizza

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Chicago – While chicken still holds its status as the centre-of-plate star for both consumers and operators, demands are shifting, suggests a new report from Technomic.

More consumers are looking past poultry to seafood, vegetarian and vegan options. Research firm Technomic’s “Canadian Centre of the Plate Consumer Trend Report” has identified and analyzes menu and consumer trends impacting the foodservice industry.

“Although the most familiar and widely accepted proteins are still top of mind, today’s consumers, especially younger consumers, are interested in trying new options,” said Kelly Weikel, Technomic director of consumer insights, in a news release. “This includes unique spins on tried-and-true offerings and a greater openness to try seafood, vegetarian and vegan fare. Adding these options can help minimize the veto vote and meet the needs of future consumers.”

View an infographic outlining Canadian protein trends.

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