PizzaForno launches pizza vending machine in Toronto
Toronto – An automated pizza oven that serves customers 24/7 with pizzas made on the spot in under three minutes will open for business on Dec. 14 in Toronto.
The PizzaForno, which will launch at the corner of Bay and Cumberland streets, lets customers choose from four different pizzas on a digital screen: Chèvre-miel, BBQ Chicken, Pepperoni, and Mozzarella.
Each 12-inch pizza is made fresh by hand, with an authentic Italian approach that includes romana crust, fresh, all natural, locally sourced ingredients and cream and tomato sauces, the company said in a news release. Prices range from $11 to $14 each and include HST. Additional topping options will roll out in 2019.
"PizzaForno will cause a pizzaruption in Canada because it's the height of food tech and convenience offering uncompromising, authentic pizzeria quality 24/7 – with no tipping required," said Les Tomlin, president of PFX Canada Inc.
The automated oven holds 70 12-inch pizzas with hand-stretched crusts made with 100 per cent Italian Caputo flour. Pizzas are freshly topped and stored in a refrigerated section. Once customers order from the 32-inch interactive screen, a robotic arm takes their selection from the refrigerated section, places it in the patented oven where it is baked, placed in a box and delivered to the consumer.
Dixie Outlet Mall in nearby Mississauga will mark its first North American retail mall location, opening Dec. 17. In early 2019, ovens will open at 10 PenguinPickUp retail locations, as well as additional retail and office locations in the Greater Toronto Area. Other Canadian cities are expected to be announced in spring 2019.
In an exclusive partnership with Front Runner Technologies, PizzaForno will display digital content on the flagship location's 20-foot window frontage on Bay Street.
William Moyer and Les Tomlin are the Canadian entrepreneurs behind PizzaForno, which is based on technology from SAS Adial, based in Liseux, France. TFI Food Equipment Solutions of Brampton, Ont., is the exclusive distributor partner in North America for Adial. PizzaForno real estate and location services are provided exclusively by Aurora Realty Consultants.
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