Canadian Pizza Magazine

Lou Malnati’s Pizzeria lobbies for deep-dish emoji

By Canadian Pizza   

News Business and Operations Marketing

Chicago – Lou Malnati’s, the Chicago pizza chain best known for its deep-dish pizza, is rallying support for an official deep-dish emoji.

“America is more than one style of pizza, and Americans deserve more than just a N.Y. slice to express themselves,” said Marc Malnati, owner of Lou Malnati’s.

To unite #DeepDishNation, Lou Malnati’s has launched a petition through which fans can register their support by visiting to vote for their favourite emoji design, then sign the official petition hosted on Once closed, the votes and the petition will be used to formally propose that Unicode Consortium add the winning design to the universal emoji keyboard.

The goal is to have the deep dish emoji on digital keyboards before the end of the year.


Lou Malnati’s Pizzeria is a family-owned company famous for deep-dish pizza and staying true to the original fourth-generation Chicago-style pizza recipe. A member of the Malnati family has been running the business since it started in 1971.

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