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Cheesy Chicken Cordon Bleu wins Papa John's challenge
September 1, 2010, Louisville, KY – Barbara Hyman’s “Cheesy Chicken Cordon Bleu” has won the Papa John’s Specialty Pizza Challenge.

The pizza – which features Papa John’s original crust, spinach, Alfredo sauce, grilled chicken, ham, onions and mozzarella, Asiago, provolone and Fontina cheeses – accounted for 45 percent of the more than 240,000 Specialty Pizza Challenge pizzas the chain sold throughout the month of August.

For creating the winning pizza, Hyman will receive up to $10,000 from the sale of her pies, free Papa John’s pizza for life, and the chance to appear in one of the chains commercials.

Hyman’s entry was one of more than 12,000 submitted to the Facebook-based contest. All those entries were narrowed down to three finalists by a panel of judges that included the Food Network’s Ted Allen and Rich Eisen of the NFL Network. On August 2, Papa John’s put the three finalists’ pizzas on its menu. Each finalist was given $1,000 to spend promoting his or her pizza.

Hyman spent her marketing budget on local promotions and a Facebook page.

The Cheesy Chicken Cordon Bleu will be available on the Papa John's menu for one year.
 
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